Reimagined 'Do They Know It’s Christmas?' launches to fund pediatric cancer care

A new version of the holiday anthem is now streaming on major music platforms, with each play sending a small donation to Cure 4 The Kids Foundation in Nevada. The campaign ties a star-studded charity single and music video to patient assistance for children with cancer and rare diseases.

Why it matters: - Every stream of the new recording triggers a small donation to Cure 4 The Kids Foundation’s Patient Assistance Fund. - The fund supports children in Nevada facing cancer and rare diseases. - The campaign connects a holiday release with direct support for a pediatric treatment center that says no child is turned away because of a family’s inability to pay.

What happened: - A reimagined version of “Do They Know It’s Christmas?” is now available on all major music platforms. - The recording features finalists from American Idol and The Voice, plus Las Vegas voice impressionist Terry Fator. - The release also includes a second version of the song featuring Terry Fator’s puppets and character voices. - All versions of the song are available here.

The details: - Cure 4 The Kids Foundation says the song includes new lyrics focused on hope for children facing serious illness. - Mitchell Koulouris, the foundation’s Digital Marketing and Social Media Director, led the creative direction for the project. - Koulouris said the project was “a labor of love from the very first note.” - He said the goal is to give people another way to support children facing difficult medical battles. - The vocal lineup includes American Idol finalists Mackenzie Sol, Drew Ryn, Maryjo Young, Amanda Barise and Samoan Silkk. - The track also includes The Voice finalist Sadie Dahl, former Why Don’t We member Jonah Marais and TikTok creator PENG PENG. - Terry Fator’s version features impressions of Freddie Mercury, Stevie Wonder, Justin Bieber, Paul McCartney, Bruce Springsteen, Elton John, Sammy Davis Jr. and others. - An accompanying music video for each version is available on YouTube and across social media. - EKC PR is handling national media outreach for the campaign.

Between the lines: - The project uses a familiar holiday anthem to draw attention to a local nonprofit with a rare combination of pediatric cancer, rare disease and outpatient care services. - The charity angle may help the release stand out in a crowded seasonal music market by linking entertainment to a measurable giving mechanism. - The campaign also extends Cure 4 The Kids Foundation’s brand beyond Nevada through nationally recognizable TV talent and online creators.

What’s next: - The foundation is likely to continue promoting streams, video views and social sharing to drive donations. - The campaign site and social platforms are positioned as the main distribution channels for the song and its music videos. - Cure 4 The Kids Foundation continues its broader work as an accredited nonprofit pediatric treatment center founded in 2007 in Las Vegas.

The bottom line: - The holiday single is both a music release and a fundraising tool, with every stream designed to help pay for pediatric cancer and rare disease care.